Service marketing is a completely different beast than product based marketing. Service marketing is the act of selling an intangible good to the end user. Sometimes this is not so easy.
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Low-Cost Marketing Solutions For Small Business In today’s small business environment, you have to market your company in order to succeed. According to the small business administration, you should invest in a marketing budget up to 7% of your sales back into marketing. I know 7% is a lot, but we are talking about growing […]
The Importance of Communication In Business Your business cannot survive without effective communication. The importance of communication in business goes beyond just internal, it applies to clients, vendors, subcontractors, or anyone you interact with in business. As a small business owner (marketing agency), I walked into a client’s office and sat down for our normally […]